Skip to main content

AlterEgo Italy cureEgo volume shampoo 300ml

Alter Ego Italy CureEgo Volume Shampoo
Bring life back to fine, flat hair with this luxurious volumizing shampoo! Specially designed for delicate hair types, this shampoo gently cleanses while adding body, bounce, and lasting volume.

Enriched with Fermented Rice Water, packed with antioxidants, amino acids, and proteins, it deeply nourishes and protects your hair from dehydration. The addition of Phytokeratin from Rosa Chinensis delivers an airy lightness, giving your hair a natural lift while maintaining the volume throughout the day.

✨ Why You'll Love It:

Weightless Volume: Boosts body and fullness without weighing hair down.
Gentle Cleansing: Leaves your scalp refreshed and your hair soft and light.
Healthy Shine: Promotes a radiant, healthy appearance.
Nourishing Formula: Prevents dehydration for hair that feels as good as it looks.
How to Use:

Apply to wet scalp and hair.
Massage gently to create a rich lather.
Leave in for a few minutes to let the nourishing formula work its magic.
Rinse thoroughly. Repeat if needed.
Turn up the volume and transform your hair with every wash!